Know What is SEO
shelbyies.com. SEO stands for Search engine optimization. That is optimizing a keyword in search engines such as Google, Bing, Yandex and other search engines around the world.
This content optimization can be done with several methodologies, I only recommend using white hat SEO techniques. The SEO methodology includes White Hat SEO techniques, and Gray Hat SEO techniques, while using Black Hat SEO techniques. However, for the black hat methodology, I do not recommend it to be studied in depth.
SEO Techniques Using White Hat Methodology
- Deep Silo
- Internal Link
- Outbound links
- The use of tags h1, h2, h3, h4, h5 to h6.
- Google Analytics Sync.
- Webmaster Sync.
- Embedding Meta Caller Scripts, such as meta keywords, and meta descriptions automatically.
- TOC Creation (Optional)
- Added Plugin (Optional).
- Adding Alt to image
- Added anchor title
- Choosing a theme on the website
- And the last is the use of a domain that will be the authority and brand of the site for the long term.
gray hat methodology
- Backlink Planting
- PBN formation
- Guest post creation (optional)
- Share to various social media
- Optimization of using services and ad networks
- Blogroll creation
Get to know Latent Semantic Indexing (LSI) White Hat SEO
LSI stands for Latent Semantic Indexing, which is a technology designed using mathematical operations. This operation can hold data, and change it in the form of queries that are related to each other in a relevant way.
An SEO specialist usually uses LSI techniques in every content optimization in order to target keywords to the first page when they are indexed by search engines. We will not discuss in detail about LSI technology here. What we will discuss is applying the LSI method in order to target a keyword to optimize and be on the first page.
Google itself does not use this technology directly in its search engine, but LSI was created in the era of 1980. Search engines like Google accommodate all data, be it links, keywords, and so on to generate relevant queries.
How do we optimize the LSI Method in the article?
Let me tell you a little bit, the LSI method is to target keywords randomly with different vocabularies, and relate to each other. The placement is in the post title, link or url, category or tag, in the image title and alt, and in each paragraph for us to insert the target keyword.
We will review the latest article with the keyword "SEO Services Promo", so you can check and learn together about this LSI method. Actually the main target of the keyword is Promo Cheap SEO Services. Well we will discuss how to use or implement the LSI method.
1. Is the planting of titles and descriptions
Pay attention to the image on search engines, and focus on the title and description keywords that have been marked. There is an embedded target keyword.
2. The url or link section
Also pay attention to the urls and links that contain the target keywords that I have marked.
3. Tags or category
Please see there are 2 keywords in my tag section using promos and SEO.
Please check there are random keywords but they are made relevantly according to the theme and target keywords I aim for in the beginning and end paragraphs. However, each paragraph has different keywords with almost similar or similar vocabulary but when read it will produce relevance in each sentence. Do you understand how to plant LSI keywords?, I'll give you a little explanation about this LSI.
Broadly speaking, the LSI method can be done by anyone, there are many keywords that you can explore more deeply and make targets in every optimization carried out. However, I suggest not to create any type of keyword stuffing, in the sense of planting keywords excessively which results in the content of the posting theme being irrelevant.
In the LSI method is quite simple actually, we can write and target a relevant keyword. When a visitor reads it does not seem strange and convoluted. The essence of the point is to use or plant target keywords but the content remains on the topic of discussion.
Another suggestion is that you also master various sets of vocabulary, or other related help sentences according to the topic that will be published. This is so that the index engine can crawl every query on your website. And generate derivative keywords, so that the content is more optimal.
Deep Silo Learning White Hat SEO
Deep Silo is a method of interconnecting one content with another. With a target of 1 keyword that will be optimized to be on the first page of Google. Deep Silo itself is included in the White Hat SEO flow, so it is very good for improving the performance of your website.
How to Optimize Deep Silo ?
- Determine the target keywords to be optimized.
- Create the first post with these keywords.
- After publishing, you only need to make another post with the target keyword, but the topic or discussion must be different.
- Embed internal links on each post so that both pages go up simultaneously as in the sample images provided.
This Deep silo technique has been around for a long time, and is widely used by large websites, the point or secret in Deep silos lies in the content itself, even though the target keyword is only 1. The more content that is updated, with the desired target keywords, the structure Deep silos will get better.
For example, 1 keyword can produce a silo structure of up to hundreds or even thousands of content, with content that is not the same but is interconnected between one theme and another, which is called the Deep silo method.
What Are Internal Links How To Install White Hat SEO
Internal links are backlinks that cover different pages. This will increase the interest of readers to linger on your website. Planting internal links is quite simple, but you need to pay attention so that you don't have an element of spam in the embedded link.
This internal link also includes related posts on your website page. It's a good idea for each of our posts to embed internal links to break down traffic on the web, and of course this is very useful for the development of the website itself. Alright, let's just practice.
How to install internal links
Insert an article link in each post that is interconnected between themes with one another, as in the Deep silo practice that has been discussed. Each link in the embedded post must not have the same url including the homepage which causes the link to be spamming.